Email marketing works hand in hand with paid acquisition. In this course we’ll dive deep into email for ecommerce (although many of the ideas will transfer to lead gen).
By the end of this course you’ll:
- understand the 3 key pillars of email marketing
- how to get more emails into your customers (or client’s customers) inboxes
- the importance of segments & lists (& how you can get these into Google & Facebook)
- Nurture campaign options
- How to grow email lists
- The changes that iOS 15 have caused & what’s coming in iOS 16
- and more
Shaun has worked with some of the biggest brands in Australia & is one of the best Klaviyo experts in the world.
His knowledge is immense, but even more importantly he’s a great teacher so prepare to take lots of notes as you listen to Shaun and Mike discuss all things email marketing.