Email marketing works hand in hand with paid acquisition. In this course we’ll dive deep into email for ecommerce (although many of the ideas will transfer to lead gen). By the end of this course you’ll: understand the 3 key pillars of email marketing how to get more emails into your customers (or client’s customers) […]
Course Category: Marketing Courses
Copywriting Fundamentals
Your clients’ customers (& for that matter your clients) don’t care about the price of what they’re buying. They do care though about what that price is relative to the value they’ll get from using that product or service. But nailing down the ‘value’ that we offer as marketers is difficult. There are 30 “elements” […]
Website Design Fundamentals
This course is a little old, but still useful if you want to learn the basics of website design (& the basics change slowly). Learn how to ensure that your Website meets the basic design requirements. Including: A responsive website Utilizing your logo Your navigation menu is working for you There’s no unnecessary clutter Your […]
CRO Fundamentals
The big promise of Conversion Rate Optimisation (CRO) is to get more conversions from the same amount of traffic. In other words, more profit without spending more on ads. Justin & the team at Conversion Fanatics specialise in doing just that. And Justin isn’t shy in showing real-life examples of what they’ve done. Listen in […]
Facebook Fundamentals
The Facebook Fundamentals course covers the basics of getting your Facebook ad account up and running. Helping you understand the different objectives, tracking and audiences. It covers the basics for ads as well. […]
Site Speed Fundamentals
Mike is joined by Brendan Tully from wpspeedfix.com where they chat through everything you need to know from site speed jargon to an action plan to get your site running from fast to as fast as possible. These 8 digestible lessons will equip you with practical tips and tricks and loads of tools and plugins, […]
SEO Fundamentals
We’ve teamed up with our friends at the Hawk Academy to offer AgencySavvy members free access to their SEO for Beginners course. If you’re a business owner, content writer or marketing manager that’s just getting started with your SEO we’ve got you covered with this course from Hawk Academy from StudioHawk. SEO can seem really […]
